Mario Ciabarra, Quantum Metric | AI Agents in Action

Description

In this Google Cloud AI Agents in Action interview, Quantum Metric CEO Mario Ciabarra joins theCUBE’s John Furrier from the NYSE studio to explore how enterprises are shifting from digital self-service to autonomous, agent-driven experiences. Ciabarra explains how agents are beginning to complete tasks end-to-end on behalf of users – and why “getting digital experiences perfect” matters more than ever as agents have no brand loyalty and will abandon friction instantly. He shares how Quantum Metric is “releasing a new product” to show what agents are doing on company websites, and why precise data is essential to prevent hallucinations as teams use agentic AI to improve customer journeys across banking, airlines, telco, healthcare, gaming, retail and more. The discussion connects directly to Google Cloud’s ecosystem – covering the AI Agent Marketplace, Felix AI built on Google Cloud and how BigQuery and Gemini Enterprise underpin openness, technical depth and trust for agent-to-agent orchestration. The conversation dives into real enterprise outcomes: moving from probabilistic to deterministic answers (e.g., “Why are sales down today?”) by orchestrating signals across marketing, merchandising, APIs and even weather; evolving employee experiences where a single interface (Gemini Enterprise) executes tasks across multiple back-end systems; and a mesh-style agentic platform that integrates systems such as Quantum Metric and Salesforce while routing through agents instead of point-to-point integrations. Ciabarra shares noteworthy marketplace metrics – about one-third of overall revenue flowing through Google Cloud Marketplace, faster collections for the CFO, and nearly 60% of net-new revenue influenced by GCP – highlighting co-sell momentum. Looking ahead, he describes how websites will personalize and improve themselves autonomously, powered by data on both human and agent interactions, with governance and privacy as core design principles. Find more SiliconANGLE news and analysis https://siliconangle.com/ Follow theCUBE's wall-to-wall event coverage https://siliconangle.com/events/ Learn about the latest theCUBE events https://www.thecube.net/ 00:00 - Intro 00:05 - Welcoming Innovation: Mario Ciabarra on Agentic AI in Customer Experiences 02:28 - Importance of Digital Experiences and Data in AI 04:47 - Real-World Applications and Benefits of Agentic AI 07:00 - Enhancing Business through Google Cloud Partnership and Advanced Analytics 11:41 - Challenges and Solutions in AI-Driven Enterprise Operations 13:44 - Future Outlook for Felix AI and Agent-Based Systems 16:46 - Advancements and Future Directions in Cloud Solutions #theCUBE #GoogleCloudAIAgentsinAction #theCUBEresearch #QuantumMetric #GoogleCloud #AI #AgenticAI