Jan 16
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phData is a data and AI consultancy that works with organizations to design and implement machine learning and generative AI solutions on the cloud. The company focuses on helping teams apply emerging AI technologies in production environments. Murray Webb, Senior Machine Learning Architect at phData, shares how generative AI and agentic approaches are shaping the company’s technical strategy, from model routing to building structured AI frameworks. He explains how Amazon Web Services (AWS) supports phData’s work with generative AI, including foundational model services, agentic frameworks, and production tooling, while providing ongoing access to training, certifications, and expert guidance. Watch to learn how phData uses AWS to build, operationalize, and evolve agentic AI solutions. Subscribe to AWS: https://go.aws/subscribe Create a free AWS account: https://go.aws/signup Try AWS for free: https://go.aws/free Connect with an expert: https://go.aws/contact Explore more: https://go.aws/more Next steps: Explore on AWS in Analyst Research: https://go.aws/reports Discover, deploy, and manage software that runs on AWS: https://go.aws/marketplace Join the AWS Partner Network: https://go.aws/partners Learn more on how Amazon builds and operates software: https://go.aws/library Do you have technical AWS questions? Ask the community of experts on AWS re:Post: https://go.aws/3lPaoPb Why AWS? Amazon Web Services is the world’s most comprehensive and broadly adopted cloud, enabling customers to build anything they can imagine. We offer the greatest choice of innovative cloud capabilities and expertise, on the most extensive global infrastructure with industry-leading security, reliability, and performance. #AWS #AmazonWebServices #CloudComputing