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The open-source Strands Agents SDK enables building production-ready, multi-agent AI systems in a few lines of code. The session demonstrates creating custom tools for video content analysis and converting them into Model Context Protocol (MCP) servers. Live code examples show how to implement scalable chat memory with Amazon S3 Vectors, from local development to enterprise production. Developers will learn how agents maintain context across conversations and provide personalized responses through efficient memory storage and retrieval. Learn more: AWS re:Invent: https://go.aws/reinforce. More AWS events: https://go.aws/3kss9CP Subscribe: More AWS videos: http://bit.ly/2O3zS75 More AWS events videos: http://bit.ly/316g9t4 ABOUT AWS: Amazon Web Services (AWS) hosts events, both online and in-person, bringing the cloud computing community together to connect, collaborate, and learn from AWS experts. AWS is the world's most comprehensive and broadly adopted cloud platform, offering over 200 fully featured services from data centers globally. Millions of customers—including the fastest-growing startups, largest enterprises, and leading government agencies—are using AWS to lower costs, become more agile, and innovate faster. #AWSreInvent #AWSreInvent2025 #AWS